Jim Zura was called upon to produce and direct a 30-minute direct-response TV program at Houston Studios for Dan Patrick, to promote his book "The Second Most Important Book You Will Ever Read."

Texas State Senator, former TV sportscaster and radio talk-show host / station owner, Dan Patrick felt a calling to inspire people to read The Bible.  The successful result was this book and TV program.  This "personal challenge to read the Bible" became a best seller.
The program features testimonials from prominent clergymen and people from all walks of life, shot at beautifully-appointed sets by Chuck Singleton at Houston Studios.

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