VIDEO PRODUCTION BUDGETS

OK, so there's two ways to discuss a video production budget.   One is the "ballpark" method, based on how long the video is expected to be.  Nobody ever really proposes a budget that way, but since it puts things in perspective, we have a little writeup and a chart that makes it easy to quantify the variables.    We can also show you actual budget spreadsheets from previous projects (you can click here now, or click later at the end of this page). 

Full Project Costs

(per finished minute scenarios)

How much does a video cost?  Well, it's similar to asking how much a house or a car costs. The two-word answer is: "it depends."  Location, size, quality and specific needs all come into play.

In Corporate / Industrial video, it has become popular to give a "ballpark" figure based on the cost per-finished-minute.  While producers and production companies generally do not present final budgets based solely on how long the finished product is, this method does provide a good perspective.  This formula applies to projects of 5 to 30 minutes in length.

A Training Video will usually require fewer scenes per minute than a Marketing Video (which may have 20+ clips and numerous effects per minute).   The number of shooting locations has a significant effect on the bottom line, as does the need for actors, specialized shooting equipment, and editing time.

Obviously, it is not practicable to apply the finished-minute formula to the production of a 30-second TV spot (commercial), but several examples of these are included for perspective.

Next is a table of variables with a per-finished-minute cost, all based on actual productions.  All scenarios are for TV network-quality shooting and editing.

Video Production:  per-finished-minute cost chart

Type

Length (min)

# Locations / Days

Special

Talent

Final Edit Hours

Cost Per Finished Minute

Training

30

1 / 1

none

Client Provided

10

$ 200

Training

20

6 / 2

none

Client Provided

12

$ 500

Training

15

12 / 4

none

Pro Voiceover

14

$ 750

Training

18

15 / 5

none

Pro On-Camera

18

$ 1000

Training

22

20 / 8

helicopter shots

Pro Voiceover

20

$ 1200

Marketing

6

8 / 1

none

Client Provided

8

$ 1000

Marketing

8

15 / 3

camera jib

Pro Voicover

14

$ 1400

Marketing

12

15 / 3

dolly

Pro On-camera

14

$ 1600

Marketing

12

8 / 4

camera jib

Pro Voiceover

16

$ 2000

Marketing

15

1 / 6

dolly, jib, add'l lighting

Client Provided

30

$ 2500

Marketing

8

6 / 8

none

Pro On-camera

16

$ 2900

TV spot

30-sec

3 / 1

dolly

Client Provided

3

$ 4000

TV spot

30-sec

6 / 3

dolly

Pro Voiceover

4

$ 7200

TV Spot

30-sec

6 / 2

grip truck

3 Actors

12

$ 16,500

TV Spot

30-sec

12 / 5

many

2 Actors

9

$ 34, 600

Documentary

50 min

9 / 4

lighting

Pro Voiceover

30

$ 1000

Documentary

26 min

22 / 8

dolly, jib

Pro Voiceover

35

$ 1500

Video Publishing

30 min

3 / 5

none

Client Provided

15

$ 500

Video Publishing

45 min

14 / 6

none

Pro Voiceover

22

$ 1500

Now, if you'd like, you can click here to further explore some detailed budgets.

Or, click here to go back to our home page:  www.texasproductionteam.com